Performance of Top Hasbro Games on iOS in UK Q2 2025

In the second quarter of 2025, the performance of Hasbro games on the iOS platform in the United Kingdom showed varied trends in terms of downloads, revenue, and active users. Based on data from Sensor Tower, here's a detailed look at how the top five games fared.

MONOPOLY GO! from Scopely, Inc. demonstrated a fluctuating trend in weekly revenue, beginning at approximately $938K and experiencing a peak of around $1.3M by the end of May. Downloads started strong at about 14.9K, peaking near 20.8K mid-April before settling around 12.2K by the end of June. Active users showed a slight decline from 394.7K to 345.9K over the quarter.

Scrabble® GO - New Word Game also by Scopely, Inc. saw consistent weekly revenue, hovering around $10K to $13K. Downloads peaked at 4.4K mid-April and gradually tapered to around 3K by the end of June. Active users increased significantly from 97.7K to a high of 152.9K by early June, before slightly decreasing to 126.7K by the quarter's end.

World of Peppa Pig NETFLIX showed minimal revenue activity, with occasional weeks of revenue near $29. Downloads increased significantly from 14 in April to a peak of 6.5K in late May. Active users grew from single digits to about 3.1K by the end of June.

MONOPOLY: Bingo! by Clipwire Games Inc. experienced a steady increase in weekly revenue, starting at $3.1K and reaching $7.2K by late June. Downloads saw a peak at 4.3K in early May, but gradually declined to just over 500 by the end of the quarter.

World of Peppa Pig: Kids Games from Find Your Fun had an initial weekly revenue of $18.5K at the start of the quarter, followed by a significant drop. Downloads peaked at 4.2K mid-April, and active users displayed a minor decline from 6.5K to 6.4K by the quarter's conclusion.

For more detailed insights and data, visit Sensor Tower's website.